düber (DBR) Transforms the Cannabis Industry Through Blockchain – The Merkle

düber Technologies Inc., a software-as-a-service (SaaS) provider serving the cannabis industry, is thrilled launch its Initial Coin Offering (ICO). The Pre-sale will start at 15:01 UTC on Oct 11. The ICO will use a SAFT (Simple Agreement for Future Tokens) structure conducted under Rule 506(c) of Regulation D of Section 4(a)2 of the U.S. Securities Act, as amended (the “U.S. Securities Act”) which accredits token buyers as investors.

The düber token (DBR) is intended to incentivize and improve information exchange in the cannabis community, including consumers, retailers, labs, processors, and growers. Examples are rewarding community members for providing product information and photos, submitting product reviews, participation in loyalty programs and interaction with advertising and other communication channels.

Blockchain technology will measure and allocate growth in economic surplus throughout the supply chain as a result of increased information exchange across all network participants. The DBR is an Ethereum (ETH) blockchain cryptocurrency that can be used within the network to pay for goods and services provided by licensed cannabis businesses.

“At düber, we believe that we have the unique opportunity to transform the cannabis industry through incentivizing the creation and sharing of information, which benefits all patients, consumers, and businesses,” said Glenn Ballman, founder of düber. “We have chosen the SAFT ICO structure, and combined it with a broad-based seeding program to enable a wide distribution of the tokens to members of the cannabis community.”

düber is an emerging leader of technology and services within the cannabis industry. The company provides integrated retailer and supply chain solutions including online ordering, supply chain management, retail automation and advertising and has a healthy track record of growing sales for cannabis retailers.

“We began implementing düber’s technology in 2016 and have seen sales and order sizes increase as customers order online,

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