MMJ mintmaker sues Dixie Elixirs, says product is marketed like candy – The Denver Post

CEO Tripp Keber, of Dixie Elixir, Thursday, May 24, 2012, runs the Denver-based medical marijuana company that produces medicated and non-medicated food

CEO Tripp Keber, of Dixie Elixir, Thursday, May 24, 2012, runs the Denver-based medical marijuana company that produces medicated and non-medicated food items, beverages and salves. (RJ Sangosti, The Denver Post)

A composite image shows the two styles of MED-a-mint packaging.

A composite image shows the two styles of MED-a-mint packaging. (The Denver Post)

A Longmont-based maker of marijuana-infused mints has filed a trademark infringement lawsuit against Denver edibles company Dixie Elixirs.

Bridge Marketing alleges in the suit that Dixie Elixirs has failed to use Bridge’s trademarked design for packages of MED-a-mints, mint-like lozenges that contain THC, the psychoactive ingredient in marijuana.

The suit also alleges that Dixie Elixirs has failed to make monthly royalty payments in a timely manner.

Dixie Elixirs is a major supplier of cannabis-infused edible products and beverages to medical marijuana dispensaries and retail stores.

Denver-based medical marijuana company, Dixie Elixir, Thursday, May 24, 2012, that produces medicated and non-medicated food items, beverages and salves.

Denver-based medical marijuana company, Dixie Elixir, Thursday, May 24, 2012, that produces medicated and non-medicated food items, beverages and salves. (RJ Sangosti, The Denver Post)

Bridge and Dixie in 2012 entered into a deal in which Dixie was granted a license to sell MED-a-mints to retail outlets in Colorado.

“Edible marijuana is not candy,” said Gary Gabrel, Med-a-mints inventor and managing partner of Bridge Marketing. “And yet Dixie Elixirs has acted with reckless disregard to business ethics and consumer safety by removing our clear and conservative labeling, and by refusing to offer the product in childproof packaging that we have repeatedly recommended.”

Officials of Dixie Elixirs could not be immediately reached for comment.

Steve Raabe: 303-954-1948, [email protected] or twitter.com/steveraabedp

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