LOS ANGELES — Award-winning cannabis PR agency Avaans Media announced the return of its 420 PR Sprint program.
The spring 2025 PR Sprints are short-term, all-inclusive public relations packages designed specifically for cannabis brands. This year’s packages have been reimagined to combine the most in-demand media and PR services for comprehensive campaign delivery.
“These packages stand in contrast to our bespoke cannabis PR programs in that they are only offered during certain periods of the year and are only available to cannabis consumer products,” said Tara Coomans, Avaans Media founder.
From seed to spotlight, the cannabis PR Sprints help position cannabis brands in the months leading up to 420 and offer unmatched flexibility and simplicity. Brands can choose from three distinct packages that include:
Category exclusivity Personalized media list development National lifestyle media placement Press release writing and distribution Influencer engagement
New for 2025, brands exhibiting at the March Hall of Flowers event in Ventura, California, can opt for a package that includes on-site PR and social media influencer coverage.
“The feedback from cannabis brands has been great— it’s a turnkey way to promote the brand ahead of 420,” Coomans said.
The deadline to register for PR Sprints