LENOX — Kapha Cannabis, the town’s first and (so far) only dispensary of marijuana products, aims to carve out a mellow, New Age niche to stand out from the competition.
Recently opened at 439 Pittsfield Road, adjacent to Electra’s Cafe, Papa John’s pizzeria and Berkshire Dogs Unleashed, Kapha offers a wide range of edibles — the top-selling category so far — and other products designed to sync up with the town’s upscale image.
The corporation, Krishna Lenox LLC, is owned by Navin Shah, president of the Berkshire Hotels Group. The new store is overseen by General Manager Robert Cohen, who’s also director of operations for Shah’s BHG LLC. Kapha has 13 employees, all but two full-time. It was approved by the Lenox zoning board in December 2020.
The word Kapha comes from the ancient Indian practice of Ayurveda, a Sanskrit term that translates to “knowledge of Life” — a practice that focuses on total wellness of the mind, body and spirit, according to the store’s website.
Entering the former premises of Essencials Day Spa, a visitor is given a badge lanyard for admission, greeted by a staffer and by the rippling, waterfall-like sounds of a glass floor fountain. The company invested about $500,000