Higher Love dispensary opens in Crystal Falls | News, Sports, Jobs – The Daily news – Iron Mountain Daily News

Lindsay Martwick, left, stands with Joni Moore outside Higher Love, a medical marijuana provisioning center and adult use dispensary in Crystal Falls. Martwick is the regional general manager, overseeing baseline operations for all store locations, while Moore is president of Higher Love and its growing arm Ottawa Innovations. Higher Love opened in Crystal Falls on Feb. 8, with subsequent stores opening in Marquette and Munising. A fourth store is set to open in Portage Township. (Brian Christensen/Daily News photo)


CRYSTAL FALLS — The owner and manager of a marijuana dispensary that opened in February say they hold the business to high standards.

Higher Love is a medical marijuana provisioning center and adult use dispensary at 116 Superior Ave. in Crystal Falls, the first of a number of Higher Love locations planned in the Upper Peninsula.

Joni Moore, president of Higher Love and growing company Ottawa Innovations, has a baccalaureate degree in botany from the University of Michigan in Ann Arbor and a master’s degree in forestry from Michigan Technological University in Houghton.

“My passion has always been studying plants and also learning about health and wellness,” Moore said.

Moore founded Ottawa Innovations

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