New Jersey Will See More Than $1 Billion In Marijuana Sales In 2024, Official Predicts As More Dispensaries Open – Marijuana Moment

“It was a successful year for New Jersey’s growing cannabis market, affirming the efficacy of our approach to building a market on a framework of social equity and public safety.”

By Sophie Nieto-Muñoz, New Jersey Monitor

The long-awaited opening of Jesse Marie Villars’ cannabis dispensary in Lambertville was a longtime goal for the previously underground entrepreneur, and a sign that New Jersey’s cannabis market is flourishing in parts of the state.

Baked by the River, which welcomed customers on December 16, is one of 57 dispensaries that opened in the Garden State this year, the first full year recreational cannabis has been legal in New Jersey.

“It’s definitely been a long process, but we’re grateful to be at this point. We were a legacy, illegal operation. Both me and my partner have been arrested because of cannabis in the past,” Villars said. “It’s honestly such a dream come true to have made it to this point.”

One year ago—the state’s recreational cannabis market opened in April 2022—there were just 22 dispensaries, and those were largely corporate cannabis companies, known as multi-state operators.

Now, at least 79 dispensaries serve recreational customers in 18 counties. Forty of those are open to both

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